Nestlé India is partnering with Magic Bus in line with the Nestlé Healthy Kids Global Programme. The project reaches out to 2.06 lakh students, aged 10-17 years through government schools and communities across 19 states in India. The project intends to enhance the quality of life by creating awareness regarding nutrition, health and active living.
Nestlé India began its journey with Magic Bus through its Employee Volunteering Programme (EVP) in 2014. Regular EVPs are conducted across India enabling Nestlé's Staff to develop a strong community connect with the communities it is supporting.
Read more about Nestlé's Healthy Kids Programme.
HDFC Bank is partnering with Magic Bus to support Disha, a 3 year integrated and collaborative education project covering 20000 adolescents in 188 Government schools across 158 villages of 22 districts in the states of Chhattisgarh, Rajasthan, Madhya Pradesh and Maharashtra with the goal of enabling first generation adolescents from economically disadvantaged backgrounds and belonging to remote villages of India to complete formal education.. The project is a collaboration with the State Governments and our education partners to jointly address the twin domains of academic and holistic learning along with creating an enabling environment.
The project is building resilience, aspiration and improving the perceived self-efficacy of adolescents through an activity-based life skills programme across 188 Government schools. In the classroom, we focus on enhancing the learning outcomes in basic literacy and numeracy through improved teaching effectiveness. Experiential learning has been introduced through an innovative science Lab which helps develop critical thinking skills, scientific attitude, and improved science learning. The project also aims to bridge the gap between what we learn in school and what the world of work demands by equipping these young learners with ILO recommended employability skills. A key focus area for the project is on improving parental support and participation in school education through activating and strengthening of School Management Committees (SMCs).
The Hero MotoCorp funded Hamari Pari progamme was initiated to raise awareness of gender equality, the Right to Education (RTE) Act, nutrition and health, and to promote physical activity among children. In 2015, Hero MotoCorp Ltd. was exposed to Magic Bus India Foundation’s Sport-for-Development (S4D) programme.
In the communities where Magic Bus works, there is a lack of awareness among parents on the significant influence an active lifestyle and nutrition have on their child’s physical and cognitive development. Children attending Magic Bus sessions come from underserved communities, where gender-based discrimination and rigid social norms exist. In such an environment, it becomes critical to educate children on the importance of gender equality, Right to Education and health and nutrition.
Magic Bus’ innovative and effective approach and activity-based curriculum coupled with the reach of Hero MotoCorp Ltd. has led to the strengthening of the partnership considerably over the last two years. Magic Bus brings about behavioral change in children with help from its Community Youth Leaders (CYLs) (highly motivated peer volunteers from the community) who steer the sessions using an engaging activity based curriculum after undergoing rigorous training.
In 2015 and 2016, the programme reached out to 6000 children, 3000 each in Delhi and Visakhapatnam.
Between 2017 and 2018, the programme was further scaled up and is now reaching out to 8000 children and 1500 youth across three districts of Delhi.
In India, Magic Bus' partnership with Mondelēz International started in the year 2014 under their community initiative Shubh Aarambh. The initiative is to address the development needs of children by promoting healthy and active lives.
Magic Bus is also partnering with Mondelez India Foods Private Limited on a youth skill development and livelihood project in Induri, Maharashtra and a holistic development project in Isnapur & Sricity.
Magic Bus is partnering with Cocoa Life as well for adolescent/children programme in Adimalli and West Godavari.
BMW has been supporting Magic Bus Livelihood programme since 2015 with an aim to provide disadvantaged young people with the right training and support to enable them to identify and achieve their personal and professional goals and successfully move into sustained employment, further education, or job-based training. The programme aims to reach out to 4500 youth from marginalised communities across six locations in a period of three years namely Chennai, Chengelpet & Hyderabad, Delhi (Chattarpur & Badli) & Navi Mumbai (Juinagar).
BMW Foundation, Germany supported Young Leaders Programme in 2008 and 2009 in Magic Bus Centre at Karjat with 180 participants in it. In 2014, they supported Magic Bus to set up the Young Leaders Forum. In 2017, BMW Foundation funded Magic Bus for stage I of Wasan Place.
The WPP India Corporate Social Responsibility Foundation (WPP India Foundation) is supporting Magic Bus, Hope For Children, and the Genesis Foundation, to help approximately 20,000 children and young people in Mumbai and Delhi achieve their full potential through holistic child development with a focus on education, livelihood, and health. The Hope Foundation focuses on improving the teaching-learning environment in schools through the use of innovative technology, while any child identified as suffering from critical health condition will be referred to the Genesis Foundation for medical support.
JP Morgan Chase & Co. is supporting Magic Bus Livelihoods programme that will enable 800 young people from marginalised communities of four cities of Delhi-NCR, Bangalore, Mumbai, and Hyderabad, acquire the skills that will get them jobs with better career paths. The programme's goal is envisaged to create an ecosystem of empowerment by skilling young people to promote employment to ensure sustainable livelihoods. The technical skills, as well as soft skills imparted to the young people by NIIT Foundation, will enable them to pitch in for jobs in IT/ITES companies.
Ford Foundation is supporting Magic Bus Pilot project for empowering adolescents and young girls for non-traditional jobs for two years in two locations of Delhi NCR. The pilot project would reach out to 1000 girls from marginalized communities - 450 Adolescents girls (15-18 yrs) under the Life Skills and Work Readiness Programme and 550 young women (18yrs & above) under the Livelihoods programme. The aim of the project is to empower adolescent girls through attainment of education, workforce readiness, mentorship, and skills training thereby making them employable to be engaged in the non- traditional jobs.
Michael and Susan Dell Foundation (MSDF) supports the creation of an end-to-end employability enhancement programme for 5600 young people from Patna and Lucknow growing up in poverty. As part of the continuum, we are also delivering a Youth Employability programme to 2400 disadvantaged 17-25-year-olds in Pune, Kolkata, Hyderabad, Visakhapatnam Patna, and Lucknow. The programme provides young people with the right training and support to enable them to identify and achieve their personal and professional goals and successfully move into sustained employment, further education, or career-based training.
Millennium Alliance aims to develop and transform the minds of 40 high potential skilled youth for positive change by fostering leadership and entrepreneurship skills. The programme goal is to bring the young people to a platform that will increase the skills, productivity and income potential of the underserved young people, in turn, contributing to the reduction of unemployment and poverty by improving and supporting the development of entrepreneurship in rural areas. The programme will support an enabling environment for young people to set up their business by integrating reinforcing components- building life skills and employability skills, provide advanced training on entrepreneurship, financial linkages and mentoring for value addition to nurture inclusive development.
Magic Bus is partnering with Qualcomm to implement its holistic development programme for 11800 children in Kalyan and Murbad Taluka, Mumbai and 7000 children in Bawana and Nerula Resettlement Colonies, Delhi.
Magic Bus is partnering with Magic Bus to implement its holistic development programme in Bhandara district of Maharashtra & Joynagar. The programme benefits 3000 adolescent girls.
Magic Bus is partnering with Vodafone India Services to implement its holistic development programme for 9500 children in Purandar Taluka, Pune.
Hinduja Global Solutions is in partnership with Magic Bus to support 1800 young people in Mysore, Siliguri, and Guntur and 5000 children under its holistic development programme at Siliguri and Guntur.
Bachi Shoes Limited
Bachi Shoes is partnering with Magic Bus to implement its holistic development programme in Ranipet, Tamil Nadu, for 2000 children. The programme aims at promoting a child’s right to play, foster gender equity, encourage children to go to school regularly and promote healthy living habits.
Bernard Lewis Charitable Trust
Magic Bus is partnering with the Bernard Lewis Family Trust to implement its holistic development programme in communities of Mysore and Bangalore, Karnataka. The project aims at promoting a child’s right to play, foster gender equity, and encourage children to go to school. This programme will benefit 12,000 children across the two states.
Bloomberg is partnering with Magic Bus to support its livelihood programme in Maharashtra for 450 young people.
Etihad Airways, the national carrier of the United Arab Emirates, supports the implementation of Magic Bus’ programmes across India, helping teach children and their communities, on the importance of education, healthy living, and gender equality.
Since 2009, the Felsted School, UK, has been supporting Magic Bus in Mumbai and the Magic Bus Centre for Learning & Development, near Karjat. The programme has become a strong element in their education and provides actual experience and understanding for their considerable fundraising efforts for Magic Bus. Felsted School is a major contributor to the continuing development of facilities at the Centre.
Football for Hope is partnering with Magic Bus to implement its holistic development programme in Karnataka for 1712 children. The programme imparts valuable insights to children and their communities on the importance of education and hygiene.
Franklin Templeton is in partnership with Magic Bus to implement its holistic development programme in Telangana for 1500 children. The programme teaches children the importance of education, healthy living and gender equity.
Marchesa supports the implementation of Magic Bus’ holistic development programme for 2,400 children in Mankhurd, Mumbai. The programme aims at promoting education, gender equity and good health practices among children and the community.
National Stock Exchange
National Stock Exchange is partnering with Magic Bus to implement its holistic development programme in Thane, Maharashtra. The programme benefits 3300 children.
Oracle Corporation has partnered with Magic Bus India to support 5000 children in the holistic development programme across three locations – Bangalore, Chennai and Hyderabad (Ranga Reddy District).
Prudential is in partnership with Magic Bus to implement its holistic development programme in Dahanu and Palgarh districts of Maharashtra. The programme benefits 1300 children.
Robert Bosch Engineering and Business Solution Private Limited is supporting Magic Bus' holistic development programme for 1200 children in Central Bangalore for three years.
Studiosus Foundation e.V
Studiosus Foundation e.V is supporting Magic Bus to implement its holistic development programme in Jaipur, Rajasthan. The programme benefits 2000 children.
Tata is partnering with Magic Bus to implement its holistic development programme in Palgarh and Thane districts of Maharashtra. The programme benefits 1500 children in Palgarh and 3300 children in Thane.
TOMS shares a special partnership with Magic Bus. For every shoe that TOMS sells, it donates a pair to Magic Bus children. TOMS has been a giving partner with us since 2013.
Macquarie India supports Magic Bus’ Adolescent to Livelihood programme in Bhiwandi district of Maharashtra. The objective of the programme is to develop and enhance life skills, work-readiness, and employability skills of young people. Currently, in its third year, the programme aims to impact the lives of 2,650 adolescent and young people living in poverty.
If you would like to find out more about the opportunities to collaborate with us, to help change the young lives forever, we would love to hear from you.
Please contact Arun Nalavadi at [email protected] for Strategic Partnerships.