Life skills are like a utility tool belt that you can always carry with you and utilise whenever you are faced with life’s challenges. These tools or ‘life skills’ could be communication, problem-solving, collaboration, creativity, or other socio-emotional cognitive skills. They enable us to navigate life’s complexities with resilience and empower us to take charge of our own lives.
At Magic Bus we believe that life skills have no gender. Life skills are key to improving employability and income-earning opportunities for women. To enable women to have control over their lives and put forth influence in society, empowering them is fundamental.
According to the census 2011, 48.5% of India’s total population is women. However, the participation of women in the workforce has declined from 24% in 2011 to 19% in 2021 (Source: Periodic Labour Force Survey). If provided with the right tools, opportunities and exposure, India's women can play a significant role in influencing the country’s economy.
To achieve Empowerment and Gender Equity, life skills education must be made accessible to all. In view of the importance of life skills for empowering women, Magic Bus provides access to livelihood skilling to youth from lower-economic backgrounds, through our life skills based employment-linked skilling programme. In fact, 56% of our livelihood programme participants are women and over 1/3rd of Magic Bus’ livelihood centres are all-girls centres.
Today, 37% of women do not use the internet. In lower-economic communities, this lack of access to the digital world only perpetuates the endless cycle of poverty. To enhance employability, we offer young women life and employability skilling, digital literacy training and conduct programmes in cloud computing to provide access to sustainable white-collar job opportunities.
This International Women's Day 2023, we strongly champion the UN theme, “DigitALL: Innovation and technology for gender equality”. Everyone deserves equal access to education, training and work opportunities. Since girls and women represent nearly half of the world’s population, equipping them with the right life skills will not only generate jobs but also improve the performance of women workers by enhancing the quality of work in which they are engaged.
According to the UN Women’s Gender Snapshot 2022 report, women’s exclusion from the digital world has resulted in a loss of 1 trillion from the GDP of low and middle-income countries since 2013. Without action, this will only continue to rise.
As said by Jawaharlal Nehru, “If you educate a man you educate an individual, however, if you educate a woman you educate a whole family.”Back