Impact Reports

Why Magic Bus - The Childhood to Livelihood Programme

The future of our world lies in the hands of children and young people. Nearly half of India’s population is the number of young people living here.

To make the most of this enormous demographic potential, we need to fight poverty and unemployment – the twin nemesis that threaten to turn our demographic dividend into a disaster. Magic Bus’ Childhood to Livelihood Programme focuses on making ensuring children complete education, delay their age of marriage and get into sustainable livelihoods.

Childhood to Livelihood Programme

In India, there are 600 million young people living below the poverty line. The number of unemployed young people in India is 29.5 million! The reason why Magic Bus is needed in the lives of these youngsters is because they need to reach sustainable livelihood opportunities.

The fight against poverty begins in the school. Enabling children to complete secondary education, imbuing them with life skills like teamwork, problem-solving, communication, making them more resilient to the fallouts of poverty, setting in motion the process to undo poverty. Magic Bus, with the help of its unique and award-winning sports and activity-based curriculum, does just this.

The Difference of Childhood to Livelihood Made by Magic Bus

A greater self-efficacy and resilience among children would mean that we are building their ability to delay the age of marriage in a country where 30% of girls still get married below the age of 18. This also means most of these children, equipped with a secondary education and aspirations for a better career, will seek out skill-based training to get a job, furthering the wheel that will push them out of poverty.

While there are many NGOs that focus on providing quality education to children, few work towards helping them reach a sustainable livelihood. Magic Bus has specially designed Livelihood Programme for the young people.

Magic Bus’ Livelihood programme comes in to play at the age of 18, helping young people build the right skills to get a job in the organised sector.

The success of the Childhood to Livelihood model is seen in the lives of 3.75 lakh children and young people across 22 states of India.